We uncover the EVP approaches of best practice organisations and direct competitors to help clients improve their own EVP and employment branding practices.
What is EVP Benchmarking?
Effective employment branding is compelling, authentic and differentiated from competitors. To achieve this, organisations need a strong sense of their positioning in the marketplace. HCMS’ EVP Benchmarking Service involves comprehensive research examining the development and use of EVP messages and marketing collateral. We uncover the EVP approaches of best practice organisations and direct competitors to help clients improve their own EVP and employment branding practices.
How can HCMS help?
HCMS’ EVP Benchmarking Services involves:
- Research examining best practiceEVP practices and employment branding
- Interviews with industry experts examining best practice EVP trends and employment branding practices
- Benchmarking research examining organisations exhibiting best practice EVP and employment branding compared to key competitors
What is the payoff?
The key outcomes of HCMS’ EVP Benchmarking Service include:
- Practical recommendations for how you can improve your EVP and employment branding practices
- Market intelligence on your key competitors
- A deeper understanding of what differentiates your organisation from key competitors
- Benchmarking against EVP best practices and your competitors
Let’s work together
Learn how we can help you become lean and agile.